I see this symbol on the bottom of all of your pages:
What does it mean?
The World Wide Web Consortium (W3C) is responsible for developing programming standards for the internet. This symbol states the pages on this website were approved as having met W3C standards.
What's the difference?
“Web Design” and “Web Development” are often used interchangeably, but the two phrases actually mean two different things.
Web design typically refers to the actual process of designing a web site.
Web development refers to the “back-end” of the website – the programming.
What about photos for my website?
If you have photos in an electronic format that you want us to use, we will use your photos. If not, we will provide photos for you, or 3W Site Designs will take photos of your operation for you.
Will you create PDF forms for me even if I don't have a website built?
Yes! Call 3W Site Designs to develop your forms for you.
Do I need Flash on my website?
No. A good website does not need flash. As a matter of fact, some search engine companies have posters on their walls that say, "I don't do flash", meaning the search engines cannot read flash.
If you choose to use Flash on your site, use it to complement your site, not take the place of good copy (content).
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3W Site Designs partners with you, our client, to develop online solutions that support the growth of your business. A website will position your business ahead of the competition and will speak to more people than your company brochure or sales team ever could. 3W Site Designs has a full range of services to assist you with gaining this competitive edge.
Our services include:
Website Design and Development
The design and development process starts with our first conversation and doesn't end until you are satisfied with your new website.
Our clients are very involved in the design process. Through a series of meetings and questionnaires, 3W Site Designs determines what personality and image you want to reflect on your website and what features are important to your business and customers.
Important components of the process include:
- Establishing the goals of the website
- Determining the look and feel of the website
- Researching your competitors websites
- Researching the needs of your customer
Website Hosting and Domain Registration
Every website needs a name (domain) and a home (host). If you already have taken this step, great. If not, relax. 3W Site Designs can take care of this for you.
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Website Copy Writing
The average visitor will spend about 10 seconds scanning your Home page to decide whether they want to “come inside”. We believe your Home page should invite the visitor in. The Home page should summarize what your business is all about so that the visitor to your site will want to learn more about your products and services.
Your website should satisfy a visitor’s basic questions about the who, what, why, how and where's of your business. Images and Flash designs can make your website attractive, but your customer cares more about the benefits they will receive from your service or product. To convey the benefits, good copy is critical.
To begin the copy writing process, gather your company brochures, business plans, advertising and/or product and business manuals. If you prefer, 3W Site Designs can write the copy for you. If you choose to write the copy yourself, 3W Site Designs will review the copy with you to ensure key words and phrases are emphasized.
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Preparation of PDF forms and files
Many businesses utilize PDF files on their websites. The advantage of using a PDF format is consistency. PDF files can be used to create employment applications and other documents that you want to present in a standard fashion. 3W Site Designs can create PDF files for use with your website or for your everyday business needs.
Online Forms
Online forms are a great way for a business to gather information. 3W Site Designs can create simple forms which allow the visitor to request more information, or more complex forms such as surveys and employment applications.
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Flash Design
Flash can bring your site to life. With the broadband market growing daily, website owners are increasingly able to expand what they can do with their websites. 3W Site Designs can produce Flash objects and movies to enhance your website.
Keep in mind when using Flash:
Flash sites take longer to load than non-flash sites. A little goes a long way. Many people design the Home page like a front door. They believe that if they hang a pretty picture on it (lots of flash and very little content) this will entice more visitors. Flash doesn’t grab the attention of the search engines and search engines are what bring the majority of the visitors to your site.
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Search Engine Marketing (SEM)
Search Engine Marketing promotes your website in ways that will get it noticed by the search engines. The marketing side of SEM involves advertising and target marketing in order to draw traffic to your website. SEM includes (but is not limited to):
- Pay-for-inclusion – into search engines and directories.
- Traditional Ads – Placing paid advertisements on the search engine results page
- Pay-per-click – Text Based ads (the ads you see on the right side of the screen when you perform
 a search)
A subset of SEM is Search Engine Optimization (SEO). SEO focuses more on your website. SEO is the act of optimizing the html (coding) and other content of your website for relevant, targeted key phrases in order to attain higher natural listings than competing websites. Every website 3W Site Designs builds is built with SEO in mind.
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Search Engine Submission
Just like with a brick and mortar store you have to let your customers know you are open for business. 3W Site Designs submits all sites created to the major search engines to encourage them to visit your site.
Website Copyright
As with other creative works, your website should be copyrighted. The mere act of displaying your information on your site, gives you an automatic copyright to the information, but sites that have a formal copyright filed have a stronger legal stand than sites that have not been formally copyrighted.
Traffic Statistics and Email setup
If 3W Site Designs manages your site hosting, regular statistical reports will be provided to you. Statistical reports offer a wealth of information. You can determine where your visitor is located, how long they visited your site, which pages they viewed, how they found your site (through Google for instance) and so much more.
If email accounts need to be set up on your new host under your domain, 3W Site Designs will be happy to assist you.
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